AI Insights · Timothy · October 2025
Top Beauty Retail Apps in Mexico Q3 2025: Performance Overview
Explore the performance trends of the top beauty retail apps in Mexico during Q3 2025, including download and active user metrics.
In the third quarter of 2025, the top beauty retail applications in Mexico showed varied performance metrics on the unified platform. According to data from Sensor Tower, these apps experienced different trends in weekly downloads and active users.
Sephora: Compra en Línea saw a fluctuating trend in downloads, peaking at around 23.8K in mid-August. Weekly active users remained robust, hovering around 140K, with a slight dip mid-quarter before rebounding to 143K by the end of September.
Natura Latam experienced a notable increase in downloads, reaching 8.6K by the end of September. Active users also showed growth, climbing steadily from 40.7K to 57.2K throughout the quarter.
Terramar Brands maintained a stable download rate, ranging from 1.8K to 3.3K. However, active user data was not available for this app.
Bath and Body Works México saw a significant increase in weekly downloads, particularly mid-quarter, reaching 5.5K. Active users remained relatively stable, fluctuating around 55K to 60K.
Finally, ISDIN México had a modest download range, peaking at 1.5K in late July. Active user metrics were not reported for this period.
These insights highlight the dynamic nature of app performance in the beauty retail sector in Mexico, with each app showing unique trends in user engagement and downloads. For more detailed analytics and insights, visit Sensor Tower's platform.
